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What Is A Content Management System?

what is a content management system

Now more than ever, a dependable content management system (CMS) is necessary for any business that wants to compete in the modern digital environment. 

A content management system (CMS) is a software application that enables content creators, editors, and site administrators to manage and store various types of digital content, such as text, images, videos, and documents. The system provides an easy-to-use interface that eliminates the need for technical knowledge in coding or web design. It allows users to edit, modify, and publish content on a website using templates, widgets, and plugins.

With the proper content management system, you have the ability to develop content and engage with users in a much faster way.

Common Content Management Systems


As one of the most widely used content management systems and our preferred CMS, WordPress powers over 40% of all websites on the internet. It offers a user-friendly interface, a large number of plugins and themes, and is suitable for both small and large websites. It’s also one of the most SEO-friendly platforms available.


Drupal is another flexible platform that can be used to build complex and high-traffic websites. It offers a large number of modules and themes, but requires more technical knowledge to set up and customize.


Joomla is a user-friendly CMS that offers a wide range of features, including a powerful admin panel, built-in SEO tools, and a large number of templates and extensions.


Shopify is a popular CMS for e-commerce websites. It is easy to set up and offers a wide range of features for managing online stores, including payment gateways, order management, and shipping integrations. For businesses just starting out with online shopping, Shopify is a great platform to check out.


A user-friendly CMS that is suitable for building simple websites, Squarespace offers a drag-and-drop interface, customizable templates, and built-in SEO tools. However, compared to other options on this list, Squarespace is very limited in terms of its customization and access to coding of the website.

The Benefits of a CMS

One can save money, save time, and improve productivity by using a content management system. With the aid of a CMS, a company can manage its website’s content, such as the pages, products, and services. In addition to improving efficiency and productivity, a CMS also facilitates the participation of various people in the editing and publishing of website content, which allows for greater collaboration. A content management system also helps strengthen the safety of a website and can improve search engine optimization (SEO) if it is properly equipped with the right tools and plugins.

Our Preference: WordPress

After more than 3 decades of existence, WordPress has established itself as one of the most dependable and user-friendly open-source content management systems available. At Thrive Engine, we prefer WordPress as our go-to platform for building websites. There is logic to this decision. When combined with software like Elementor (a front-end WordPress website builder), we create sites that are unique to each customer and help them achieve their marketing objectives.

Thrive Thoughts

A content management system is an essential tool for any business or individual hoping to engage in online content creation and publishing. While there are several CMSs on the market, WordPress remains a popular choice. With its extensive features, cost-effectiveness, and ease of use, the WordPress CMS is an effective tool that enables businesses to maintain a dynamic online presence and improve their brand’s visibility.

Looking to enhance your online presence and improve brand visibility? Trust Thrive Engine, the experts in website design and development in Denver. Get in touch with us to find out how our services can help you achieve your objectives on the web. 

Let’s team up to push your company to the next level!

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Josh Thill

Award winning designer, branding expert, with practical solutions and advanced knowledge of WordPress content management systems and other popular content management systems as well upper level knowledge of internet marketing processes. Also understand the need for traditional marketing strategies and graphic design services. Social media realist.

Specialties: Higher level creative thinking toward problem solving in a practical, solution based structure that is always working toward conversion also strong believer in run on sentences being OK in small doses.

Expertise: WordPress Website Design | Branding | Marketing | Logo Design | SEO Consulting | Graphic Design

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