Having a custom logo design is essential for any business, as it serves as the face of the company and helps in creating a distinct brand identity. It is the first visual element that customers encounter when they interact with a business, and therefore it is crucial to have a well-designed logo that is both unique and memorable.
When it comes to getting a logo designed, businesses have several options, and 99designs.com is one of the most popular ones. In this blog post, we will explore whether 99designs.com is a good platform for getting a logo designed or if you should save your $99 (and your brand).
What Is 99designs.com?
99designs.com is a popular online platform that connects businesses with freelance designers who can help them with different design projects, including logo design. It was founded in 2008 by a group of designers who wanted to make it easier for businesses to find talented designers who could help them create the designs they needed.
How Does 99designs.com Work?
The process of getting a logo designed on 99designs.com is straightforward. Businesses need to create a design brief that includes detailed information about the logo they want to create, their brand personality, target audience, and design style. They then launch a design contest and wait for designers to submit their designs.
Designers from around the world submit their designs, and the business gets to choose the one they like the most. The winning designer gets paid, and the business receives the final logo files.
Pros Of Using 99designs.com
There are several advantages to using 99designs.com for the logo design:
- Choices – Businesses have access to a pool of talented designers from around the world, which means they have a wide range of designs to choose from.
- Cost-effectiveness – Compared to hiring a professional designer, getting a logo designed on 99Designs is more affordable.
- Fast Turnaround Time – Since several designers work on a project, businesses can expect to receive their designs relatively quickly.
Cons of Using 99designs.com
- Lack of personalization- As the design concepts are crowdsourced, businesses may not receive the level of personalized attention and customization that they require.
- Quality control challenges- With a large number of designers, there may be variations in the quality of design submissions, and it can be time-consuming for businesses to sift through them.
- Limited communication with designers- Communication with designers may be limited to the platform’s messaging system, which may not be as efficient or convenient as direct communication.
- Intellectual property concerns- As designers retain ownership of the designs until they are chosen and paid for, businesses may face challenges in obtaining full intellectual property rights to their logos.
On the other hand, working with professional designers like us—Thrive Engine—can provide a more personalized approach to logo design.
How Can Thrive Engine Help?
If you are looking for a more personalized approach to logo design, Thrive Engine offers professional logo design services. Our team of experienced designers works with businesses to create unique and memorable logos that align with their brand identity. We work closely with you to understand your business goals and target audience, ensuring that your logo stands out.
While 99designs.com can be a popular platform for getting a logo designed, it may not be the ideal choice for businesses seeking a highly customized and personalized approach. Working with professional designers like us at Thrive Engine can offer businesses a higher level of customization, quality, communication, and ownership over their logo design. This ensures that the logo created leaves a lasting impression and effectively represents the unique essence of the brand, making it a perfect choice for those seeking a personalized and high-quality logo design experience. So what are you waiting for? Ping us now if you want to experience high-quality logo design!